SEPTA remains dedicated to improving everyone’s transit experience. No matter who you are, what language you speak, or whether you live with a disability, the Metro network is designed with you in mind.
Network Identity
Typeface
Recognition
One symbol refers to all of SEPTA’s Metro lines – no specialized knowledge required
Contrast & Legibility
Modern typeface designed for optimal legibility in both print and digital
Light text on a dark background provides highest contrast for graphics and text
Open Source
Roboto free to use across all platforms of communication
Iconography
Typeface
Language Accessibility
Shapes, Letters, and Numbers replace long English-language names for lines
Visual Accessibility
Colors alone will never be used for navigation, making the system accessible for riders who are colorblind
Cognitive Accessibility
Simple, consistent, reliable patterns allow for easier comprehension